Really = truly. | Really New = current.
The heart of new media isn't the gadgets and code.
It's the thinking. The vision. And the seamless fit in what people already do.
Go somewhere else to read about gadgets and gee-whiz hardware.
For examples of great thinking and of envisioning new media, read on.

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Wednesday, July 18, 2012

Creative Top 50

Want to see an industry run-down of the top-50 "techies" of the advertising world? 

Check out a nice feature appears in the latest issue of "Creativity," the email newsletter from Crain Communications.

It not only lists lots of folks. It also provides links to a more detailed description of recent work, plus in many cases some of their own thoughts on what they do.

Great source for seeing the thinking behind new media.

Monday, July 16, 2012

What's photography?

While lots of writing about new technologies portrays their use as revolutionary and new, here's an example of a new use retroactively affecting an existing activity. In this case, photography.

The Guardian recently ran a piece on how documentary photograph-minded users of Google Street View troll it for unintentionally resonant images of street life. They then display these found images as documentary photography.

Whatever you think of photographers (can they just sit and search for images?), this is a startling new use of an existing (new) technology, and right up the alley of really new media.