Wearable devices

So much for portable handheld devices. What if you could wear your screen?

That's the thinking behind the tshirtOS, a cotton shirt outfitted with an LED screen, camera, and tiny processors to let it talk to your smartphone and to the internet.

Okay, so the screen is not quite retina quality.

But it opens up new ways of thinking about mobility and interconnectedness. What if anything might it mean for advertising and promotion? Stay tuned.