Thursday, December 3, 2009
The Future is Here - And Has Yet To Appear
It seems only appropriate for the first entry to be an example of new media that has yet to actually be made.
Together with Liza Behles (a colleague of his at a portfolio school), Andy Pearson (a former student of mine—I wish I could take credit for helping him get to this point!) envisioned a visionary merging of Twitter, outdoor, and GPS in real time to calculate, share, and publicize savings from fuel efficiency of the Prius. Award-winning effort, to boot. Andy's now a senior interactive copywriter with CP+B.
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